Module 16: The Keys to Basic Retail Marketing

It stands to reason that without marketing there is no real need for you to have a retail store. Indeed, this is the very reason why companies will spend an absolute fortune on trying to create the perfect marketing plan to maximise their profile and get potential customers to visit their store. What is clear is that there is a need to understand the basics of retail marketing and that is what this module is going to focus on. In this module you will learn the following: The b...