Module 11 : The Psychology of the Retail Layout

There is a great degree of psychology involved in the setting up of the layout and the design of a store. Now, the entire concept about psychology and retail outlets is very complex, but we are just going to discuss the basics because even just employing some simple tactics can make a difference. In this module you will learn the following: The basics of the psychology of the store What you are trying to achieve with psychology How effective psychology is going to be in the...