Module 12 : Sales and Marketing as a Hotel Receptionist
Student Objectives: To learn about selling and marketing hotel services as a receptionist To differentiate between upselling and cross-selling approaches To understand the benefits of reception upselling and cross-selling products and services To know some basic hotel sales techniques and when to apply them To understand how to upsell during phone and reception guest interaction 12.1 Introduction Typically, front desk agents are the hotel employees that establish ‘firs...