Duration:
5 hrs
Customer Relationship Management Certification
Customer Relationship Management Certification
Customers are the lifeline to success, so any business or organisation needs strong customer relationship management.
This course is suitable for any industry and is of particular interest to those companies whose CRM framework needs strengthening.
Employees who gain this certification are able to contribute effectively to building strong, long-lasting customer relationships, providing high quality service and support that result in customer retention and increased revenue.
This course is attractive, as it delivers a comprehensive understanding of the subject in just 5 hours.
It is not only accessible but also an easy way in which to engender high quality CRM across the business.
What’s covered in the course?
As a short course, it is delivered in 5 modules: ‘What is Customer Relationship Management’, ‘Looking at Customers’, ‘Measuring Customer Relationship Management’, Developing Relationships’ and ‘How to Run a Customer Meeting’.
The key learning points are:
- What is customer relationship management and understanding its importance, when dealing with customers in a business setting;
- The basics of body language and how it can be used in order to benefit everyone, when interacting with customers;
- How to develop and enhance interpersonal skills, when dealing with customers;
- Relationships and loyalty and how the two work together, when dealing with customers;
- Why customer relationship management is a crucial aspect to the success of any kind of business;
- How to find customers and what they probably expect from the business, when it comes to support and service;
- How to measure customer relationship management, as it relates to problems and standards within the business;
- How to develop a good relationship with all kinds of customers;
- Advice and tips about effective and valuable meeting preparation, for effective resolutions and ideas that benefit both the customer and the business.
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Who can take the Customer Relationship Management Certification course?
There are no entry requirements to take the course.
What is the structure of the course?
The course has 5 modules and should take 5 hours. Each module takes between 15 and 45 minutes on average to complete, although students can spend as much or as little time as they feel necessary on the modules.
Where / when can the course be studied?
The course can be studied at any time and from any internet-connected device.
Is there a test at the end of the course?
Once you have completed the course there is a multiple choice test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken at a time and location of your choosing.
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