Copywriting Masterclass Certification

Copywriting Masterclass Certification

The Copywriting Masterclass is absolutely essential to anyone looking to improve the way in which they communicate through words. Whether you’re looking to market your own brand more effectively, improve your skills in your job or become a copywriter, this course covers everything that you need.

This course provides a comprehensive guide to copywriting, including copy editing, SEO (search engine optimisation) copywriting, including keywords and meta data, as well as the different types of copywriting styles and jobs.

From how to capture your audience with creativity, to making use of the right tone, sealing the deal and getting your audience to react, this course covers everything you need to know about every element of copywriting.

 

You will learn:

  • Copywriting basics, including how to read a brief, copy editing and different copywriting jobs
  • How to capture your audience by understanding your target market
  • How to find the right tone and offer appropriate benefits for specific audiences
  • The art of sealing the deal by using offers, guarantees and calls to action
  • All about SEO (search engine optimisation) and how to master it

 

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Duration:
2.25 hrs
Yes
All major devices and browsers

Course FAQ

Who can take the Introduction to Copywriting Masterclass Certification course?

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There are no entry requirements to take the course.

What is the structure of the course?

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The course has 4 modules and should take 2.25 hours. Each module takes between 15 and 45 minutes on average to complete, although students can spend as much or as little time as they feel necessary on the modules.

Where / when can the course be studied?

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The course can be studied at any time and from any internet-connected device.

Is there a test at the end of the course?

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Once you have completed the course there is a multiple choice test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken at a time and location of your choosing.

What is the pass mark for the final test?

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The pass mark for the test is 80%.

What happens if a user fails the test?

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If the user doesn’t pass the test the first time, they will have two further opportunities to take the test after extra study.

How long does it take to complete the Introduction to Copywriting Masterclass Certification course?

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We estimate that the course will take about 2.25 hours to complete in total, plus an additional 10 minutes for each of the end of module tests.

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