Module 9 : Recipe for a Perfect Advert

Student Objectives: To learn how to create ads for different media To learn about different advert options To learn how to write an advert To understand the parts of a perfect advert To know about the features that make good copy 9.1 Introduction Advertising is the key element in marketing, and it is the single element that makes the products and services sell. It is the element that makes the audience aware of what is available in the market, and the element that targe...