Duration:
2.5 hrs
Social Media Marketing Certification
Social Media Marketing Certification
The marketing landscape has changed exponentially in the last decade, with the rise in social media usage and popularity. While 10 years ago, using platforms like Facebook and Twitter (X) were used as advertising options, nowadays, the first choice of marketing is always via social media.
Most marketers will admit that social media marketing is an important element of their business and primary service that is provided. According to Social Media Examiner, the majority of marketers around the world are participating in social media. However, with all the various social media platforms, it is often challenging having to navigate successfully through each one as a marketer. Obviously, the primary goal of the seller plays a big part in deciding which platform ought to be used for best consumer outreach. But each platform has its own nuances, niches and method of operation.
Once a marketer identifies the best way to navigate through each platform, the benefits of social media marketing are unbeatable. Let’s take a look at what we will learn in this social media marketing course:
What you will learn:
- How to increase brand recognition through social media marketingSEO
- How to use social media to boost website SEO
- How to decrease marketing costs with the use of social media marketing
- How to ensure better customer experience and satisfaction through social media marketing
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Who can take the Social Media Marketing Certification course?
There are no entry requirements to take the course.
What is the structure of the course?
The course has 4 modules and should take 2.5 hours. Each module takes between 15 and 45 minutes on average to complete, although students can spend as much or as little time as they feel necessary on the modules.
Where / when can the course be studied?
The course can be studied at any time and from any internet-connected device.
Is there a test at the end of the course?
Once you have completed the course there is a multiple choice test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken at a time and location of your choosing.
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